GAM - Guialemar SRL
Confectionery Gam! is a young company that has established itself among the importers and distributors in Argentina's confectionery market, working as a firmly positioned strategic supplier in Argentina for companies from Brazil, Venezuela and Guatemala, among others.
Background
In 2009, the firm GAM hired P3DESIGN to strengthen interactive communication with its clients, sales reps and distributors across the country. To this day, we have worked together on multiple creative projects.
From in-house communication strategies with the sales force, to the development of an e-commerce platform, a solid institutional presence and a site for export services.
On the product side we have taken an active part in building brands and fantasy characters, working from naming through to their communication and their online and offline strategy.
Implementation
- Corporate Website.www.guialemar.com
- E-Commerce platform.www.shopgam.com
- Content management system for their websites.
- Management System for Sales Reps.
- Online discounts and promotions system.
- Internal communication system between headquarters and sales reps nationwide.
- Development of a sales APP and statistical tracking for each client.
- Naming, illustration and brand identity design.
- Product micrositeswww.buffys.com.ar
- Content portals building Communities around specific interests.
- Recipe creation and decoration. Food styling.www.recetariobuffys.com.ar
- Community Management activities to track and moderate every conversation across the main social networks (Twitter, Facebook and GooglePlus).
- Email Marketing.
- Banner campaign design.
